Plot Synopsis

Loosely based on the musical "My Fair Lady," SELFIE is a half-hour comedy series that follows the Instafamous Eliza Dooley and her co-worker Henry, a confident marketing expert, who teaches her how to connect with the proper world and live life offline. Twentysomething Eliza has 263,000 followers who hang on to her every post, tweet and selfie, but one lonely day she has a revelation: being friended is not the same as having actual friends. She asks marketing guru Henry to 'rebrand' her self-obsessed reputation, as she searches for people to like instead of just liking Facebook posts. Eliza fails her first test when Henry catches her playing Candy Crush on her phone during a wedding ceremony -- with the sound on. Her disregard for his rules pushes Henry to quit, but Eliza charms him into giving her another chance. Besides, people at work -- Charmonique, the company's cheerful receptionist; and Sam, the crazy president of the company -- and her neighbor, the hipster girl's girl Bryn, are beginning to notice the sparks between them. Nearly six weeks before this series premiered on ABC -- beginning on Wednesday, August 20, 2014 -- Twitter users were able to watch the entire pilot episode of SELFIE from within a Tweet.