Plot Synopsis

THE GAME PLAN WITH SHAQUILLE O'NEAL features Shaquille O'Neal and his celebrity friends helping six Atlanta-based entreprenuers take their businesses to the next level. During the series, six entrepreneurs present their products -- encompassing streetwear, food and consumer packaged goods (CPG) -- to O'Neal and his special guests including Quavo, Killer Mike, Lisa Leslie and Big Boi, as they share business tips, uncover potential pitfalls and help them develop a new product to take to market. In the series opener, "The Drip," Shaq and hip-hop artist Quavo team up to provide business expertise and a life-changing opportunity to up-and-coming luxury streetwear brand Kultured Misfits. Other featured companies include Goldest Karat Publishing, Just 4 Girls Salon, Gangstas to Growers, and more.