Plot Synopsis

Jennifer Walker is an ambitious young marketing executive for the South Boston mall. With her eye on a promotion to vice president and a spot at corporate headquarters, she dreams up a plan to increase sales: a search for the hottest Santa in town. Teenage girls and their moms, even the local news anchor, flock to the mall to catch a glimpse of the handsome competitors. Before the contest even starts, she clashes with one of the contestants, David Moretti, an attractive South Boston native looking to win the $10,000 prize in a last ditch effort to save his struggling family restaurant. He easily wins over the crowd with his good looks, sincere attitude and humble nature, and when the gorgeous winner of the contest becomes a local hero, sales at the mall go through the roof. She had counted on this new Santa to get her a promotion -- not win her heart, complicate her life and question everything she ever wanted.